Amazon #1 New Release in Business Ethics Before It Breaks: equips leaders with practical tools to strengthen trust before culture, performance, and relationships begin to fracture. Click here to learn more.

Consistency isn’t about never changing. It’s about never leaving your team guessing about who you are.

Writing this book was not a simple process. It required me to be honest about my own failures as a leader, not just the lessons I learned from watching others, but the moments where I was the one who missed. Where I let a standard slip. Where I avoided a conversation I should have had. Where I borrowed against trust I hadn’t fully repaid.

Gearl Loden

“I work with coaches and leaders around the world, and the challenge is always the same: trust is essential but rarely engineered. Before It Breaks turns trust into a buildable system. The seven pillars are the bedrock of human-centered coaching conversations and leadership decisions. The Loden Framework is a valuable tool for any leader and management team that desires to master leadership.”

— Rashid Siddiqui, Co-Founder, International Coaching Institute